Accord Innovation
Capability

SEO that still works when the answer is written by a machine

Pages that are fast, structured, and authoritative enough to rank in classic search and be extracted by the engines that now sit on top of it.

Book a discovery sprintTry the SEO Audit
SEO at Accord Innovation
Why this matters now

Most SEO work stops at rankings. Rankings moved. A page can hold position three and still lose the click to an AI summary that never cites it. The technical work that fixes both is the same work, done properly once.

What we do

  • Technical audit and remediation: crawlability, speed, rendering, structured data
  • Content architecture built on topic clusters, not isolated posts
  • Entity authority: the brand mentions and citations that build trust signals
  • Internal linking that routes authority to the pages that convert
  • Measurement wired to pipeline, not to a rank-tracking screenshot

Who it is for

  • Businesses whose organic traffic has flattened or slipped
  • Teams sitting on content that ranks but does not convert
  • Anyone rebuilding a site who wants the SEO designed in, not retrofitted

What we report on

Organic sessions
and what share of them convert
Indexed coverage
pages crawled, rendered, and kept
Assisted pipeline
revenue organic touched, not just traffic
How the four fit together

SEO in context.

Outward · visibility
GEO
How generative engines describe your brand
Conversational answers across AI engines
Measured by
Share of model voice
AEO
Being quoted as the direct answer
ChatGPT, Perplexity, AI Overviews
Measured by
Citation frequency
SEO
Ranking, crawlability, and authority
Classic search results
Measured by
Organic sessions and pipeline
Shared technical foundation. Generative engines read crawled, indexed pages, so the two upper layers do not survive without the base.
Inward · operations
AI Automation
Running the repeatable work itself
Your own stack and operations
Measured by
Hours returned per week
A separate axis, not a fourth rung. This one points at your own operations rather than at the people searching for you, so it is bought and measured on its own terms.

Read the detail

SEO Hub

Search engine optimization is the craft of earning visibility in search results through technical health, content, and authority, so the right people find you without paying per click.

How engagements start

Strategy & Discovery

A costed, prioritized plan you can act on, or take anywhere.

Custom quote · fixed scope, 2-4 weeks

Questions, answered

Is SEO still worth it now that AI answers questions directly?

Yes, and more than before. AI engines build their answers from indexed, crawlable, well-structured pages. The technical foundation that makes you rank is the same one that makes you citable. What changes is the measurement: you track citations and assisted revenue alongside rankings.

How long before SEO shows results?

Technical fixes can move within weeks. Content and authority compound over months. We front-load the technical and structural work so the slower-compounding work starts from a clean base rather than fighting it.

Do you do SEO and AEO separately?

No. They share a foundation, so splitting them means paying twice for the same technical work. We run them as one program and report them separately.