Accord Innovation
BMD College of Education logoEducation

BMD College of Education

What changed

+2,123%online growth
+1,600%new organic users
+130%organic form submissions

Figures as reported for this engagement. Bar length shows relative scale within this engagement only, and is not a comparison between clients.

bmdeducation.org
The live BMD College of Education website at bmdeducation.org
bmdeducation.org · captured from the live site
The challenge

An education institution with a small team needed a digital presence that produced qualified inbound on its own.

What we built

A search, reputation, and paid-acquisition system designed to run with minimal hands-on effort from the in-house team.

The system

Technical and on-page search foundations, reputation management, and paid search/social, wired into one reporting view.

The result

Online growth of 2,123%, with organic now generating the majority of weekly leads.

The takeaway

A small team can outproduce its size when the acquisition system does the repeatable work.

Accord has truly become an integral part of our marketing team. They gave us a comprehensive digital strategy we could not have developed on our own. Despite our small team, their support let us achieve far more than we thought possible.
BMD College of Education, Marketing lead
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